17 Marketing Terms Every Business Needs to Know

17 Marketing Terms Every Business Needs to Know
Does marketing terminology leave you baffled? You’re not alone. More and more terms are added to the digital marketing vocabulary as technology continues to develop. Don’t worry: we’ve put together a top list of the essential marketing terms that you need to know. Top Marketing…

5 Simple Digital Marketing Solutions You Need to Try

5 Simple Digital Marketing Solutions You Need to Try
Do you worry that your marketing strategy seems to have fallen flat?  Tired of ranking behind your competitors in the search engine results?  Feel like you’re not getting the quality of backlinks that you deserve? If so, then you need to make a change —…

How a Local SEO Expert Can Help Grow Your Customer Base

How a Local SEO Expert Can Help Grow Your Customer Base
Every second, there are over 40,000 Google search queries made worldwide. That’s an average of 1.2 trillion searches every year. No wonder then that it holds more than 90% of the search engine market share. Then, there’s Bing. In the single-word search market, it boasts…

Top 10 Best SEO Solutions to Help Drive Website Traffic

Top 10 Best SEO Solutions to Help Drive Traffic
Got the best website in the world? Is it fast and pretty? Without great SEO, your business site will go unnoticed. Think about the competition. There are about 1.24 billion websites in the world, with more created each day. With that massive amount of competitor…

Google’s Medic Update: How To Fix Your Site Rankings

Google's Medic Update: How To Fix Your Site Rankings
In 2017, Google raked in over $100 billion in sales. This astounding number marked a milestone for the 20-year-old company. Google had never boasted such strong annual sales, and it now joins giants such as Amazon and Apple in the $100 billion club. So how…

SEO 101: Explaining the Different Types of SEO ‘Hats’

SEO 101: Explaining the Different Types of SEO 'Hats'
Every day, Google processes more than 2 trillion searches annually. Search engines terms of service dictate how websites can be ranked without risking negative ramifications. Because of this, there are three types of SEO, or search engine optimization, in which you can engage. Understanding the…

Black Hat SEO: 10 Techniques to Avoid at All Costs

Black Hat SEO: 10 Techniques to Avoid at All Costs
Do you know how important SEO is for your business? Consider the fact that U.S. companies spent a total of $69 billion for SEO in 2017 alone. It’s not a luxury that you can’t ignore–it’s a necessity to ensure that you have an online presence…

SEO 101: A Beginners Guide to Search Engine Optimization

SEO 101: A Beginners Guide to Search Engine Optimization
If you have a website, you cannot ignore SEO. SEO stands for search engine optimization, and it can bring you organic traffic. On average, the first organic result on Google’s SERP, or search engine result page, holds 32.5% of the traffic share. As mobile internet…